LG SIGNATURE is continuing to increase its global reach and visibility by partnering with prominent figures in fashion and design. LG SIGNATURE has teamed up with well-known personalities in one of the world's most acknowledged style capitals, Milan, Italy, to highlight the lineup's design credentials and natural relationship with high-end couture and luxury goods.
LG SIGNATURE's campaign in Italy is composed of different activities focused on design. Popular TV and cinema personality Federica Fontana - a former model, TV presenter and actress - will be involved in a product placement activity aimed to create social buzz about LG SIGNATURE products through social media postings. Moreover, in order to communicate the products' many benefits, LG will ask the opinion of Marco Bocci, one of Italy's most popular actors and director, about LG SIGNATURE OLED TV's unrivalled performance and refined aesthetics.
To view the multimedia release go to:
https://www.multivu.com/players/English/8464351-lg-signature-fashion-design-partners/
Continuing a relationship that began in 1980, the USGA and Rolex have extended their partnership, assuring that together they will continue to steward some of golf’s greatest moments for the long term.
Through activation across broadcast, digital, social and emerging media, the USGA and Rolex will deliver new ways to promote and celebrate the game and its rich history.
“Rolex’s support through nearly four decades has been instrumental in helping us drive the game forward,” said Mike Davis, CEO/executive director of the USGA. “We are excited that the continuation of our partnership will expand our impact on golf around the world and elevate and celebrate our championships’ iconic venues, legendary champions and signature moments in innovative ways.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8261251-usga-rolex-partnership/
The Mexico Tourism Board (MTB) reported that its 2017 Meetings and Events program has led to significant growth in the industry sector, showing a 6.7% increase from January to October, when compared to the same period in 2016. Mexico has taken a leadership position as a destination for meetings and events with the relaunch of its strategic partnership program with meetings industry organizations and initiatives that aim to elevate its ICCA ranking, as well as to increase the economic impact of the meetings and conventions industry in the Mexican economy, which currently accounts for US$25 billion. The International Congress and Convention Association (ICCA) ranks Mexico as 3rd in Latin America, 5th in the Americas, and 21st globally for meeting and incentive travel.
“The meetings and convention industry is a crucial part of our growth plan focused on elevating the average expenditure of travelers,” said Hector Flores, CEO of the Mexico Tourism Board. “We are continuing to invest in building Mexico’s profile for business events and are working closely with industry leaders around the world to bring more corporate and association events to Mexico while introducing them to destinations beyond our traditional sun and beach offerings.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8242051-mexico-tourism-meetings-events/
“Someone special at St. Jude would like to say hello,” this is what Guests at Chili’s® Grill & Bar Highland Springs restaurant heard after choosing to donate to St. Jude Children’s Research Hospital® during this year’s Create-A-Pepper campaign. It’s often difficult to connect how an add-on donation at the end of a meal or coloring a pepper while at Chili’s can have an impact on the kids at St. Jude, but over the past 15 years, each donation and pepper has added up to more than $64 million to support St. Jude’s mission of Finding cures. Saving children®.
This year, Chili’s is showing how a little action can create a big impact by continuing to connect those who care with those in need of care. ChiliHeads at Highland Springs in Beaumont, Calif. surprised everyday Guests with a special thank you for their donation to St. Jude. Guests came in expecting a normal dining experience and got something completely different. After a donation, Guests received a video call from a St. Jude survivor who personally shared their story and the difference each donation makes in ensuring that no family ever receives a bill.
To view the multimedia release go to:
https://www.multivu.com/players/English/8227251-chilis-st-jude-create-a-pepper/
Continuing its commitment to bringing parents’ technology to the next generation of kids, VTech® today announces the availability of KidiBuzz™, an innovative new hand-held smart device for kids. With quality content and robust features similar to those found in parents’ smartphones, KidiBuzz lets kids play games, watch videos, listen to music, send text messages and more. Already one of the hottest toys for the holiday season, KidiBuzz has earned a place on the influential TTPM Most Wanted List.
“VTech has always strived to adapt adult technology for kids in a smart, engaging way that supports the way they play,” said William To, President, VTech Electronics North America. “KidiBuzz fills a need in the marketplace for kids growing up in the age of smartphones who want to mimic their parents, while addressing the concerns of parents who aren’t ready to commit to the expense and responsibility of a phone and plan.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8140758-vtech-kidibuzz-smart-device-for-kids/
Since Newton witnessed a bubble rising from his bathtub, mankind has sought the stars. When William III of England commissioned Capt. William Kidd to command the first expedition to Mars in the late 1600s, he proved that space travel was both possible and profitable.
The Adventures of Arabella Ashby series by David D. Levine, beginning with Arabella of Mars and continuing in Arabella and the Battle of Venus, offers adventure, romance, political intrigue, and Napoleon in space!
Find out more at- https://us.macmillan.com/series/theadventuresofarabellaashby Scifi/Fantasy
littleBits, the award-winning company that empowers kids to be inventors, today announced the launch of its Droid Inventor Kit, which enables kids to create their own Droid. An integral part of the global launch of Disney and Lucasfilm's Force Friday II, the Droid Inventor Kit brings Droids to life, inspiring imagination and invention for kids around the world. Kids can easily create and power up their own mechanical companion using littleBits electronic Bits--along with the free Droid Inventor app--to send their creation on more than 17 special Star Wars missions, complete with authentic Droid sounds from the Star Wars films. As they unlock new capabilities and level up their Droid Inventor skills, kids can also learn how to create their own custom R2 Units and experiences, combining play with real hands-on learning.
“Today we are continuing a global inventor movement that empowers young people to participate in a story that inspires them to be creators, not just consumers of technology,” said Ayah Bdeir, founder & CEO of littleBits. “We’ve created a gender-inclusive product that celebrates kids’ own self-expression and ingenuity, while showcasing the same characteristics of imagination, grit and invention that are embodied in the Star Wars franchise.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8170651-littlebits-droid-inventor-kit-star-wars-kids-toys-stem/
Continuing a multi-year string of quality and reliability awards and accolades, J.D. Power’s 2017 Initial Quality Study (IQS) today recognized Kia Motors as the highest-ranking nameplate in the United States for the second year in a row. Kia’s improvement to 72 problems per 100 vehicles marks the best nameplate performance within the last 20 years of the study, driven by five segment awards – the most of any nameplate — for the Soul (Compact Multi-Purpose Vehicle), Forte (Compact Car), Cadenza (Large Car), Niro (Small SUV) and Sorento (Midsize SUV). The Kia Soul took home an IQS award for the third consecutive year while Kia’s two newest models, Cadenza and Niro, were outstanding performers in their first model year, with the Kia Cadenza earning the top score among all models ranked in the study. Together with the Optima and Sportage , each of the seven award eligible Kia models included in the 2017 IQS study finished first or second in their respective categories.
To view the multimedia release go to:
https://www.multivu.com/players/English/8016954-kia-j-d-power-initial-quality-study/
Entenmann’s® Bakery, a division of Bimbo Bakeries USA, brightened the day of thousands of donut fans as they celebrated National Donut Day in the heart of Times Square along with the world famous Harlem Globetrotters. The donut-filled party was jam-packed with games, performances by the Globetrotters and, of course, delicious Entenmann’s® Donuts.
“Being able to celebrate donuts with our fans in the heart of New York City, where Entenmann’s® got its start 119 years ago, is truly amazing,” said Lorraine Hale, Senior Director of Marketing for Entenmann’s® Bakery, part of Bimbo Bakeries USA. “This National Donut Day celebration is a tradition we look forward to continuing for years to come.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8096851-entenmanns-national-donut-day-harlem-globetrotters/
Visionworks and Davis Vision kicked off 2017 continuing their work to raise awareness about the importance of annual eye exams for school-aged children by increasing the number of vouchers and glasses they will donate this school year from 10,000 to 15,000. Through their joint initiative, Let’s Go See has already donated more than 8,300 vouchers since the 2016-17 school year started.
“The Let's Go See program has been instrumental in our efforts to spread awareness of the need for annual eye exams for school-aged children. We feel honored to help families provide eye exams and glasses to their kids, and look forward to continuing our mission,” said Jim Eisen, president and CEO of HVHC Inc., and president of Visionworks.
Between dental checkups, doctor's exams, and everything else parents do to keep kids healthy, children’s vision often gets overlooked. Many parents wait until their child has expressed an issue with their vision before taking them for an eye exam, but according to Prevent Blindness America, 1 in 4 school-aged children in the United States has a vision problem, which if left untreated can affect learning ability, personality, and adjustments in school.
To view the multimedia release go to:
http://www.multivu.com/players/English/7938651-visionworks-lets-go-see-childrens-eye-health-awareness/
In California where over one-third of the country’s vegetables and two-thirds of the country’s fruits and nuts are grown, businesses in the agricultural industry are looking for ways to reduce costs while continuing to deliver high quality products. In one of the nation’s sunniest states, farmers, food processers, beverage suppliers and more have used complete solar solutions from SunPower (NASDAQ:SPWR) to save on one of their largest operating expenses: electricity.
One grower-owned almond processor based in the 7-square-mile town of Buttonwillow, Calif., now offsets 90 percent of its electricity costs with a 1-megawatt SunPower® Helix™ system. Golden Empire Shelling can see up to 70 million pounds of almonds roll through its state-of-the-art facility each year. With limited land and water resources in the area, the company chose a solar solution that delivers 29 percent more energy per square foot compared to conventional systems, and can be robotically cleaned with 75 percent less water than manual methods.
To view the multimedia release go to:
http://www.multivu.com/players/English/7706154-sunpower-solar-solutions-for-agricultural-industry/
More than 40 million Americans are family caregivers, taking care of parents, spouses, partners, and other adult loved ones. To help caregivers get the support they need to take care of themselves and their loved ones, AARP and the Ad Council are continuing their successful Caregiver Assistance campaign with new PSAs, created pro bono by agency Spike DDB, designed to reach the underserved African-American caregiver population.
“Many people will spend more of their time and resources caring for their aging parents than they did raising their own children,” said AARP CEO Jo Ann Jenkins. “African-American caregivers are disproportionately affected as most are much younger than their white counterparts and often leave the workforce to provide care on a full-time basis. These new PSAs will help create greater awareness for caregivers who tackle tough issues every day, and provide information on the many resources that are available to help them meet their needs and those of their loved ones.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7980451-ad-council-aarp-caregiver-assistance-campaign/
