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PUMA kicked off its 2014 Nature of Believing campaign, with the launch of the revolutionary new evoPOWER football boot at a live event in Barcelona last Friday. PUMA Power players Cesc Fàbregas, Marco Reus and Mario Balotelli put their football skills to the test on the evoPOWER wall, the custom built football simulator that utilises Hawk Eye technology to measure players’ power and accuracy. evoPOWER was inspired by the freedom of movement of a bare foot – Fàbregas, Reus and Balotelli showcased their skills and the boots performance enhancing technology through four interactive challenges. To view Multimedia News Release, go to http://www.multivu.com/mnr/64184-puma-launches-evopower-football-event

PUMA announced today it has signed a long term partnership with Spanish international midfielder Cesc Fabregas, the Barcelona midfielder signing a multi-year contract with PUMA. Cesc will wear PUMA boots on pitch and will become another key performance icon in the sportlifestyle brand’s global football communication. Having unveiled, Sergio ‘Kun’ Aguero, PUMA is delighted to welcome Fabregas into a football family that also includes Thierry Henry, Nemanja Vidic, Samuel Eto’o, Mario Gomez, Gianluigi Buffon, Giorgio Chiellini, Ibrahim Afellay, Lucas Barrios, Mikel Arteta and many more footballing stars. To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/puma/52133/

Bob Boonah is the dude who can really \\\'soccer-it to ya !\\\' Aside from the extremely dodgy accent & terrible yellow sweater, the Rembrandt reference is simply class & he\\\'ll certainly change the way you think about (or eat) tapas forever !

Some players are so extreme they'd walk through fire to prove their game !