LIFEWTR, the premium water brand that believes art is as essential to life as water, is committing to advancing arts education in schools nationwide as the foundation of where creativity begins. New research shows we are heading toward a creativity crisis in schools – 91% of American parents agree that arts education is important to teach children to think outside the box, yet 4 in 5 people say that arts education is not being offered as much as it once wasi. This week, in partnership with Americans for the Arts during its National Arts Action Summit, LIFEWTR announced its commitment to making every day vibrant by infusing creativity into schools across the U.S., reaching 10 million students through school and community beautification projects and arts education programming as part of its continued collaboration with Scholastic.
“At LIFEWTR we believe that arts education plays an invaluable role in helping students achieve success and reach their full potential in school and beyond,” said Alexis Porter, Senior Director, LIFEWTR Marketing. “Students involved in the arts are four times more likely to be recognized for academic achievementii, which is why it’s more important than ever to #BringArtBackToSchools. Through our collaboration with Scholastic and Americans for the Arts, we are making a concerted effort to impact 10 million students nationwide through arts education programming and to preserve the critical source of where creativity begins, in our schools.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8503551-pepsico-lifewtr-scholastic-macklemore-school-art-beautification-project/
Why so serious?
Music: You Know Why by Loyalty Freak Music, Time by Hans Zimmer, No Time for Caution by Hans Zimmer
Clips: The Dark Knight Rises, Memento, Inception, Batman Begins
https://www.youtube.com/watch?v=DzBqYKjQC-w
GAC Motor, China’s leading automaker, released a new brand image and corporate culture for the company’s decennial celebration. The new vision, which aims to highlight the aspirations of one of China’s leading auto brands as it begins to embark on its next stage of development.
“Achieving great progress in business not only depends on high-quality products and brand strength but also in the guidance of corporate culture,” said Yu Jun, President of GAC Motor. “Therefore, GAC Motor upon celebrating its 10th anniversary has decided to update our image with a new brand slogan and a renewed effort to upgrade our corporate culture. Aiming to further, empower, motivate and inspire our workforce to ensure our continued long-term development into the next decade.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8379451-gac-motor-10-year-anniversary-road-to-greatness-campaign/
Based on an original story by Roberto Stopello and written by Indira Páez, the new season of the Super Series™ unfolds within the painful context of the undocumented immigrants who cross the border from Mexico to the United States in search of the American Dream. “Señora Acero, La Coyote” continues the story of Vicenta Acero (Carolina Miranda), a strong woman who has carved a path for herself in a male-dominated world and fights for better treatment of the many immigrants who struggle to cross one of the world’s longest borders. In the new season, La Coyote faces enemies on both sides of the law who are out for revenge and to destroy the Acero Quintanilla dynasty.
To view the multimedia release go to:
https://www.multivu.com/players/English/8202051-telemundo-senora-acero-la-coyote/
As National Manufacturing Month begins, Whirlpool Corporation is celebrating its history and embracing progress in the manufacturing industry. Whirlpool Corporation is proud to be a Gold Supporter of Manufacturing Day 2017 and will be marking the day with a series of events in the local communities of its manufacturing plants across the country.
Whirlpool Corporation will invite select groups of high school and college students as well as community leaders to take part in a variety of activities at its U.S. plants. Programming will include: tours of the facilities, video presentations, and question-and-answer sessions. Whirlpool Corporation will also visit area schools, and employees will be involved with collaborative manufacturing-related class projects designed to educate students on the industry. Events are planned in the following cities: Amana, IA; Fall River, MA; Clyde, OH; Greenville, OH; Marion, OH; Ottawa, OH; Findlay, OH; Tulsa, OK; Cleveland, TN.
To view the multimedia release go to:
https://www.multivu.com/players/English/8182251-whirlpool-national-manufacturing-day-2017/
The USGA and The R&A have unveiled a preview of proposed new Rules of Golf, as part of a joint initiative to modernize the Rules and make them easier to understand and apply.
The online release of this preview begins a six-month feedback and evaluation period during which all golfers worldwide can learn about the proposed changes and provide input before they are finalized in 2018 and take effect January 1, 2019.
The announcement follows a comprehensive review process that began in 2012 with a working group of key USGA and R&A Rules administrators, professional tour officials and other Rules experts. While the Rules are revised every four years, this is the first fundamental review since 1984, and was established to ensure the Rules fit the needs of today’s game and the way it is played around the world.
To view the multimedia release go to:
https://www.multivu.com/players/English/8011851-usga-randa-proposed-changes-to-golf-rules/
In a two-part video series from EisnerAmper, one of the nation's leading providers of employee benefit plan audits, leading benefit plan expert, Denise Finney, highlights two new accounting standards related to employee benefit plans and addresses the impact they have on plan sponsors.
Finney, who has extensive experience directing employee benefit plan audits, including 401(k), 11-K, profit sharing, defined benefit, 403(b) and Employee Stock Option Plans (“ESOPs”), begins her video series by addressing ASU 2015-12, Part 1, which applies to fully benefit-responsive investment contracts.
To view the multimedia release go to:
http://www.multivu.com/players/English/7856731-eisneramper-employee-benefit-plan/
One era ends and another begins as Zlatan Ibrahimović says goodbye to Swedish national football team in new Volvo V90 film.
After fifteen years representing Sweden in the national football team, team captain Zlatan Ibrahimović thanked his large fan base and revealed that this was his last match in the yellow jersey. Volvo Cars’ new film captures this moment and Zlatan’s journey back to Sweden.
In the film, Zlatan and his family take an emotional road trip in the new Volvo V90, retracing the highs and lows of his career and ending back where it began in the tough Malmö neighbourhood of Rosengård.
“Making this film was of course emotional, but the time has come for me to hang up my shirt and hand over to the next generation. For me it is all about looking forward, not back. A new journey is starting – both for me and for Volvo.” said Zlatan Ibrahimović.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7867251-zlatan-ibrahimovic-swedish-team-volvo-v90/
When it comes to home décor, one of the easiest ways to update a room is with a fresh coat of paint. This year, FrogTape® brand painter’s tape is proving how simple it is to heighten your home’s appeal with the inaugural Paintover Challenge™ room makeover contest. The contest runs through May 25 and tests the design skills of six DIY home décor bloggers as they transform a space in need of a makeover.
The challenge is simple; all six bloggers must makeover their space using three things: paint, painter’s tape and a $1,000 budget. To up the ante, each blogger has been assigned one of the 2016 FrogTape® Design Trends identified by celebrity interior designer, Taniya Nayak, as this year’s hottest styles for the home. The process will be documented on their blogs and on paintoverchallenge.com with before, during and after shots of the room transformations. The winning blogger will be selected through public voting – which begins May 31 – and will receive $5,000 to donate to their favorite charity and appear in an upcoming national FrogTape® magazine advertisement. The winner will be announced on June 27.
“With the launch of the FrogTape® Paintover Challenge™, we’re hoping to inspire both expert and novice DIYers alike to step out of their comfort zone and push their creative limits – while showcasing the diversity of paint and painter’s tape,” said Allison Shagovac, influencer marketing manager, ShurTech Brands, LLC. “The participating bloggers each have their own unique styles and personalities, and we can’t wait to see what they create as they compete for a good cause.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7721331-frog-tape/
http://www.book-marketing-expert.com/ Action-Packed Legal Thriller Combines High Seas Intrigue with Mystery, Courtroom Drama, Politics and Philosophy The
Tortoise Shell Game is a thought-provoking, white-knuckle ride which
begins off the coast of Central America where the sinking of a tuna
boat, the Sea Diva, is shrouded in mystery, its crew missing. The
fast-moving plot continues through to the courtroom as lawyer Anthony
Darren agrees to represent the boat's owner, only to be blindsided when
the case takes an unexpected and shocking turn. The
Tortoise Shell Game has been acclaimed by Pulitzer Prize nominated
former Boston Globe correspondent Gary S. Chafetz, author of The Lost
Army, who calls it, “Masterful storytelling! An action-packed
thriller, an electrifying read.” Grady Harp,
an Amazon Top 100 Hall of Fame Reviewer says “V Frank Asaro’s skilled
pen has created a mystery thriller with more twists and turns than a
complex carnival ride.” Media Contact: For a review copy of The
Tortoise Shell Game or to arrange an interview with V Frank Asaro
contact Scott Lorenz of Westwind Communications Book Marketing at
scottlorenz@westwindcos.com or by phone at 734-667-2090
http://www.book-marketing-expert.com/
Food Network sends Cutthroat Kitchen to camp this summer for the five-episode special series Camp Cutthroat, where twelve cunning chefs compete for victory under the watchful eye of host and head counselor of mayhem Alton Brown. Set in a secret location deep in the wilderness, these memorable Cutthroat alumni battle for the chance to win up to $75,000 in a tournament of great outdoors-themed culinary challenges with a diabolical twist. With extreme tug-of-war and canteen cooking to battles in the camp lake, only the contestants with the strongest culinary chops and sabotage skills make it to the end of camp. The primetime tournament begins on Wednesday, August 12th at 9pm ET/PT (all times ET/PT), leading up to a final showdown between the four winners on Wednesday, September 9th at 9pm.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7329432-food-network-camp-cutthroat/
Watch this video for a helpful tip on how to remove dings from your wooden furniture. Rub a walnut over the damaged area and watch as the area begins to darken.
Sometimes accidents happen at home, furniture and furnishings are damaged and equipment gets broken. NRMA Home and Contents Insurance is there to cover for you for life’s little accidents
Home and Contents Insurance provides you with new for old replacement for items, such as whitegoods, furniture, TVs, computer equipment, clothing and more. Visit the website today for more information on what is covered.
http://www.nrma.com.au/home-insurance
